Client _ Tribe First/eSolidar
Filtering the Data: eSolidar help people to give to the causes they care about. By promoting charity auctions, creating online shops and facilitating donations, they support charities across the world. Tribe First enable crowdfunding growth and manage their campaigns. We were asked to find the balance between the emotional pull of the platform and the financial gain to potential investors when writing for the crowdfunding pitch and associated literature.
Understanding the ROI: Giving is a good thing and can make a real difference. Investment through eSolidar not only enables that feeling of moral integrity, but can also provide tangible benefits. When crafting the pitch page content for eSolidar’s Seedrs crowdfunding campaign, as well as the launch email to be sent to prospective investors, we were keen to strike that necessary balance.
Making a Difference: The ambition for eSolidar is to use the money raised to focus on growth and upscaling the business. This will allow them to become a global giving marketplace and help charities across the world to benefit. By focussing on both the data and the sentiment in our pitch, we hope to help them achieve this.
‘It was a real pleasure to work with the team at Creative Quills. They were able to support us throughout the project and really took the time to understand not just the company but also the crowdfunding platform they were writing for. I would highly recommend them.’